China's Automotive Technology: A New Era of Innovation
According to the J.D. Power 2025 China Tech Experience Index (TXI) Study, scores for new-vehicle owners' perceptions of advanced technologies have reached a record high of 588 (on a 1,000-point scale) in 2025 — an increase of 38 points from 2024. This notable score reflects a significant leap in consumer acceptance and satisfaction with automotive technologies.
Key Findings
The Market Depth Index score has reached a record high at 275 in 2025, an increase of 80 points from 2024. Vehicle owner awareness of intelligent features continues to rise, reaching an average of 6.9 perceived features in 2025 — marking the fourth consecutive year of growth.
Owner awareness of ADAS and safety-related technologies has increased significantly, with many features now shifting into the "early majority" mainstream segment. Notably, safety protection and post-exit assistance functionalities have surpassed the adoption threshold. Remote smart parking has officially entered the "majority" category.
Top-Ranked Brands
- Premium ICE Models: Mercedes-Benz (622), Lincoln (596), Land Rover (593)
- Premium NEVs: NIO (714), Denza (711), Voyah (693)
- Mass Market ICE Models: Lynk & Co (615), GAC Trumpchi (605), CHANGAN (589)
- Mass Market NEVs: ZEEKR (716), Li Auto (710), AITO & Xiaomi (tied at 706)
Challenges: Ease of Use
While overall intelligence levels are improving, the complexity of quality issues is increasing. In 2025, industry-wide problems owners have experienced have risen by 34.8 PP100 year over year. In intelligent cockpit features, issues related to "difficulty to understand or operate" account for 36% of problems.
Safety Takes Center Stage
In 2025, safety-related functions — such as post-exit assistance, driver monitoring, safety protection, and proactive alerts — have both high usage frequency and high repurchase intent. This reflects the growing demand for everyday safety assurance in real-world driving scenarios.
Implications for Global Auto Industry
The speed of automotive technology adoption in China is setting new global benchmarks. What becomes mainstream in Chinese vehicles today often appears in global markets within 2-3 years. Auto parts suppliers worldwide should watch Chinese technology trends closely, as they often signal the future direction of the global market.
Carval Auto Parts tracks global technology trends to ensure our product development aligns with where the industry is heading.
